Whether a budding entrepreneur or a veteran product marketer, connecting with the targeted customers is always one of the prime objectives. After all, ensuring that the product shines above its counterparts in the markets is one of the many keys to skyrocketing product sales and making it a resounding success from the very first day of launch. What better way to broadcast the highlights of the product and establish a good first impression in the minds of the targeted customer base than by showcasing an effective product presentation? Here are some pointers about the presentation to note - Clear-cut and effective representation of the product-related features and specifications Highlighting the reasons why the product is likely to play a vital role in everyday life Playing on the difference between the product and the others of its kind in the marketplace Ensuring that the presentation captures customer attention A good product presentation is often deemed as instrumental